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Distributor Requirement

To be RUYAN distributor, we would like to require any interested party to share following information with us to help RUYAN know better about the local market and then RUYAN can do best to provide any necessary services and help our partner to access a successful business.

The following contents are a recommendation, any interested party could design proposal base on the local information.

I. Company Introduction

  1. Current Corporate Structure
  2. Business Scope
  3. Brief Examples of business conducted

Note: Basically, this section should offer a brief description of your overall business, capital strength, management ability, distribution experience, channel-building ability, social relationships

II.  Tobacco Substitute / Smoking Alternative Market Overview for your Markets

  1.  Population in your market/s
  2. Smoking population and purchasing power in your market/s
  3. Regulatory environment Tobacco products – market overview

III. Government Approval

  1. Relevant regulations
  2. Authorities / Government Ministries, agencies responsible for approvals
  3. Approval process
  4. Import Tax Rate

IV. Overall Business Plan and  Budget

  1. Business structure
  2. Financial plan
    i. Revenues forecast
    ii. Major costs
    iii. Budget
  3. Distribution logistics
    i. Inventory
    ii. Delivery
    iii. Payment

V. Sales Planning

  1. Initial Order volume
  2. Minimum annual sales volume
  3. Annual target sales volume
  4. Wholesale and retail pricing
  5. Channel structure and gross margins

VI. Brand, Promotional and Sales Planning

  1. Target Consumers
  2. Product positioning
  3. Partners: wholesale, retail, marketing
  4. Place: Retailers or other channels
  5. Promotions
  6. Packaging
  7. Others
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